Monture is the fabric-first alternative to House of Rare: Belgian-grown linen, pure hemp and silk-finished Supima cotton, tailored in India. House of Rare is the pick when you want design-led premium casual — statement pieces and a full lifestyle range under one roof.
Both are Indian premium brands, but they answer different questions. House of Rare, whose menswear sits under its Rare Rabbit label, designs from identity and season first: statement shirts, co-ords, denim, blazers and footwear that read as one look. Monture designs from the fabric first, in small runs, for people who read composition labels before price tags. This guide compares the two on fabric, price and day-to-day fit.
What House of Rare Does Well
House of Rare is a design-led premium fashion house, and its Rare Rabbit menswear line covers shirts, polos, co-ords, trousers, denim, blazers and accessories. Its strength is breadth with freshness: seasonal drops, statement details and complete looks you can buy in one place. If you enjoy shopping by collection — a shirt, a trouser and a sneaker designed to sit together — that is what it is built for.
The trade-off is fibre: composition can change season to season, so every piece needs its label read individually before you commit.
Where Monture Takes a Different Path
Monture started with a fabric. The brand describes itself as a textile house rooted in five generations of material knowledge, and the range reads that way: Belgian-grown linen shirts, pure hemp shirting and silk-finished Supima cotton, cut and tailored in India. The range stays deliberately narrow — shirts, polos, tees, trousers and matching sets designed to be worn on repeat rather than replaced each season.
On every Monture product page the composition is stated plainly, not buried in a spec table. That is the comparison in one sentence: one brand leads with what a garment is made of; the other leads with how it looks and what it completes.
How the Fabrics Compare in Indian Weather
Cotton presses smooth and stays formal-ish; it holds creases less than linen but breathes less in humidity. Linen and hemp trade a crisp finish for airflow, which is why they dominate Indian summers — and why Monture builds its core range around them: linen for May afternoons, hemp for heavier texture on cooler evenings, and silk-finished Supima cotton for shirts that still look composed after a long day.
Whichever brand you shop, check the fibre percentages before anything else. If a product page does not state them clearly, treat the rest as styling.
How each brand behaves through the year matters too. Linen creases visibly by afternoon, which reads as natural in linen and untidy in a blend pretending to be it. Hemp holds texture and strength, and it ages well in daily wash-and-wear. Silk-finished Supima keeps a pressed look through client days, then relaxes at the weekend. Choose for the occasions you repeat most, and the fabric will carry the rest.
Fibre priority check
What You Pay For at Each Brand
Monture prices sit in a tight band: Supima tees at ₹3,450 at the bottom, linen shirts and hemp shirting in the middle at ₹5,950–₹7,950, linen trousers, denim and dresses at the top from ₹8,450. The predictability is the point: the price tracks the fabric, not the drop.
House of Rare spans a wider premium casual band that moves with each seasonal drop. If you buy one hero piece per season, that model rewards you; if you buy for repeat daily wear, a stable price band on stable fabrics is easier to plan around. Check current pricing on each brand's site before you order.
Fit, Sizing and Care
Design-led ranges grade their fits for the silhouette of the season, so a relaxed and a slim cut can sit very differently within the same label. Monture tailors for Indian measurements and publishes a size guide for every garment type. Measure your chest and shoulders, check the guide before ordering, and sit down in anything you keep: a shirt that pulls across the back when seated is the wrong shirt.
Cotton from either brand washes easily and irons fast. Linen and hemp ask for slightly more patience: wash gently, hang to dry, and iron while the fabric is still damp. Read the material of Monture page before you choose between them.
Who Each Brand Suits
Most wardrobes need fewer statement pieces and more repeatable ones. If your week runs from a client call to a Goa flight, one fabric language across both occasions is worth more than a new drop each month. Browse the linen range or our men's matching sets to build that everyday language.
Quick guide
Where will you wear it most?
Everyday
Riviera linen shirt
Tucked or untucked
Travel days
Hemp shirt
Breathable texture
Weekend
Supima tee
Silk-smooth cotton
Shop the edit
FAQ
Is Monture a good alternative to House of Rare?
For fabric-first everyday clothing, yes. House of Rare stays the stronger choice for statement pieces and full styled looks.
Which brand is better for Indian summers?
Monture's linen and hemp breathe better in heat and humidity than most cotton-heavy casual ranges.
What is Rare Rabbit?
It is the menswear line of the House of Rare group, covering shirts, polos, denim, co-ords and accessories.
Do the brands share a size language?
No. Check Monture's size guides against your chest and shoulder measurements before ordering.
One Last Thing
If you buy clothes by composition, Monture will feel like the better fit; if you buy by silhouette and season, House of Rare already does that job. Browse the men's shirt collection or read our linen vs cotton guide before you decide.
